Hoppy Prosperity 兔来运转,喜临门

Let’s welcome the Lunar New Year of the Rabbit 🐰 with our “Hoppy Prosperity” Collection! BreadTalk has curated a bountiful repertoire of festive goodies is perfect for gift-giving, as well as for savouring with family and loved ones during reunions and get-togethers ✨!

Look out for irresistible and adorable rabbit and carrot-themed creations, as well as perennial favourites cakes and cookies that are thoughtfully-crafted to include auspicious ingredients like pineapple, pumpkin and yam but are also symbolic of good tidings for a bountiful year ahead.

For an added dose of good fortune, take a bite into our latest Mala Pot 麻辣锅 ($6.80) creation featuring a butter roll brimming with quintessential hotpot ingredients such as mala chicken, crab stick, enoki mushroom, lotus root, pork meatball and tofu puffs. This inventive creation symbolises the reunion of a family and perfect for any gathering this festive season! 🧧

The Lunar New Year collection as well as assorted gift sets can be purchased at all BreadTalk outlets island-wide and online at www.breadtalk.com.sg/shop from 27 December 2022 to 5 February 2023.

Click HERE to check out our Chinese New Year Catalogue.


BreadTalk launched a showcase store at ION Orchard #B4-08/09 that retails an introspective collection of exclusive products that hark back to best sellers and limited edition products from our inventive line-up since its inception in Y2K, or 2000, as well as tempting new offerings.

At this outlet, you can take a walk down memory lane and pick up your favourite Flosss from years past, as well as sample new iterations. Renditions such as Wasabi Flosss, Cereal Flosss – and Coconut Flosss will all make a comeback exclusively at this outlet.

Other exclusive items includes paninis and croissant sandwiches which are prepared right off the grill. New flavours of crowd favourite Shio Pan – Nori (Seaweed) and Sesame is also available. Not forgetting the range of muffins as well, such as Hojicha, Early Grey, Chocolate Banana and Blueberry muffins.

Visit us today at ION Orchard #B4-08/09!

New & Improved Creations Now In-Stores

A more delicious experience awaits you with our New & Improved favourites. Hands up to those who miss Apple Worm! This hugely apple-tising creation is now back - bigger and better, filled with chunkier apple cubes for a juicier bite!

Try to spot our crowd favourite Tuna bun – now donning a new look and an improved recipe with red onions that enhances the flavour of the filling. Not forgetting Earthquake Toast lovers, be sure to try our new Cheese Toast that is now enhanced with not one but two delicious cheese – Red Cheddar and Gouda!

Head down to your nearest BreadTalk outlets and try them today!